Update: Betfred Affiliates is now managed by Active Wins.
Betfred Affiliates is the sportsbook affiliate program for Betfred.com which is an online sports betting website. The founder of the book is Fred Done and was established in 1967 as a land based bookie. The company has over 840 betting shops primarily in the United Kingdom. Their online betting site has been online for many years and is licensed and regulated in Gibraltar. The flagship brand and product is simply the Betfred sportsbook but also features live betting, online casino powered by Playtech software, poker, games, virtual betting, bingo, lotto and a mobile betting version. The main activity at Betfred is betting on football such as the Premier League, Champions League, Euro and World Cup as well.
The affiliate program offers a white label solution for large affiliates that have a lot of traffic on their sites. For the rest, the revenue share rates are around 20% up to 35% with 20% as the starting revenue share for sportsbook and casino, poker, bingo and side games all start at 25% commission rates. CPA payment plan is available starting at $25 and climbing as high as $150.