Update: Totesport Affiliates is now managed by Active Wins.
Totesport affiliates has nearly all the gaming verticles in one affiliate program but the main product is the Totesport sportsbook. Players can bet on most european and world sports with football being one of the more popular methods. Also featured are bet in play (live betting), racing, casino, skill games and bingo. The sportsbook does not accept US players and is targeted for players in the United Kingdom.
The original Tote company was founded in 1928 by Act of Parliament according to the tote corporate website. The wikipedia entry for The Tote mentions that this company was commissions by Winston Churchill for the purpose of both combating illegal of course bookmakers and to ensure profits went back into the sport.
At the moment the company now has over 500 betting shops in the United Kingdom.