Affiliate manager interview with Alexandra Tatahuia from GoWild Affiliates
1. What is your role with the affiliate program.
I am an Affiliate Manager and my role in the affiliate program is to manage approximately 30% of all the GoWild's affiliates, to monitor their performance and to provide them with all the necessary information and materials.
2. GoWild Casino has won numerous awards over the past few years: 2011 Best Newcomer Affiliate Program, 2011 Trusted Affiliate Manager Gaffg Awards and 2012 Trusted Affiliate Program Gaffg Awards.
What has the casino been doing right over the past few years to earn these awards?
There is a continuous work at GoWild Affiliates to provide the best services in the industry.
We are proud of the fact that we provide our affiliates with one of the highest payout percentage in the industry, we work very close with our affiliates to optimize their promotions and to provide them with any custom materials they need for their specific campaigns and we are one of the fastest payouts in the industry.
3. Live dealer casinos have been on the rise in the past few years, do you feel these will remain part of the online casino experience?
Yes, definitely. We think it's very important for our players to be able to interact with a real live dealer and we think that this will improve even more in the near future.
4. Tell you tell us the differences of the mobile casino player versus the regular online casino player. Are the conversion and retention rates different, what games do they like to play on mobile phones and how much time are they spending on it?
The mobile casino players come from a far wider audience because it's easier to access the mobile casino and they are able to play at any time, from anywhere.
The conversion rates are slightly higher, so is the retention, compared to regular casino players.
We've found that the majority of our mobile casino players prefer to play slot games.
Since our new HTML platform has been launched very recently, we are still investigating the time our mobile casino players spend on it.
5. What player or affiliate promotions do you have running this year?
GoWild Affiliates, at the moment, is actively working with their best performing affiliates to in conjunction with them; work out at custom promotion that suits best the affiliate.
6. What can affiliates expect when working with GoWild Affiliates?
The best and most efficient service in the industry and a progressive payout structure, which means the more converting traffic they bring, the higher percentage they earn.
About GoWild Affiliates
GoWild Affiliates is the casino affiliate program for GoWild Casino featuring Microgaming software.
They have live dealer casino as well as a mobile casino in multiple languages and currencies.