Generational differences in using iGaming platforms – From baby boomers to adult gen Zers

Generational differences in iGaming
19th Mar, 2025
Simon Colmenares Author Profile Photo Simon Colmenares

iGaming has become a go-to entertainment choice for people of various age brackets, giving us a fascinating snapshot of how different generations like to have fun. Recent figures from Hackernoon indicate about 40% of Baby Boomers dabble in gaming, often picking casual puzzle or match-style titles. Gen X is tech-savvy, which has facilitated their adoption of online gambling platforms.

They appreciate the convenience and accessibility of being able to gamble from home or on mobile devices. Comparatively, though, Millennials and older Gen Zers are taking the iGaming world by storm. This difference in engagement highlights the wide-ranging preferences and habits shaping today’s iGaming scene.

It’s not just about tapping a screen or clicking a mouse—it’s about comfort, motives, and how each generation approaches their free time.

Baby boomers and gen X is where it all began

Baby Boomers often keep things simple. Statistics show nearly 70% of this group who game will do so on a mobile device, favoring puzzle-based apps and laid-back match mechanics. Even though Baby Boomers tend to steer clear of flashy extras, they’re not entirely out of the loop, and they’re taking full advantage of the convenience of iGaming.

The industry has grown significantly over the years, offering a wide range of games and experiences that appeal to various age groups. 

With a simple interface and easy access through mobile devices or desktops, online gambling platforms provide both casual and seasoned players with entertainment options that suit their preferences. Everybody, no matter the year they were born, can find ways to snag free spins or fun sign-up rewards through various internet-based casinos.

Platforms such as klikki kasino often make it easy for anyone to sample a bit of that thrill, though older participants generally stay within comfortable limits and avoid anything that feels overwhelming. 

When it comes to watching gaming-related media, Baby Boomers and Gen X will tune in occasionally, but typically spend more time playing on their own rather than seeing others play. They value the satisfaction of hands-on involvement and the sense that they’re developing a skill.

Although they may not dominate esports competitions, their loyalty to favored puzzle or adventure titles shouldn’t be underestimated.

Gen X, millennials, and adult gen Zers

Millennials often bridge the gap between old-school and newer formats. They jump between platforms—mobile, PC, or console—depending on which game or community they’re most interested in at any given moment. Many in this group enjoy betting options tied to esports or fantasy leagues, drawn by the feeling of competition and excitement.

Studies say that these younger adults are more drawn to immersive play, which can include large storylines or busy multiplayer arenas. 

Meanwhile, Gen Z has shown a strong interest in competitive gaming. They’re more likely to adopt innovations such as VR or AR because they want that sense of presence and excitement. They also tend to be early adopters of fresh technology, so if a new game or device appears, Gen Z will likely be among the first to try it out. Gen Z practically grew up with a touchscreen in hand.

Research shows 94% of them play games, demonstrating how deeply integrated gaming is in their daily routines. They often look for social interaction—whether through open-world titles or building communities in a sandbox environment.

In terms of wagering, younger crowds are said to devote more time overall to gambling platforms. According to the Washington City Paper, Millennials and Gen Z spend more hours on betting sites compared to older groups. Part of this is familiarity with phones and computers, which makes access a breeze.

Another factor is that younger players gravitate toward real-time excitement, like live betting or streaming competitions. Though that doesn’t mean they all gamble frequently, it does highlight a bigger interest in these platforms for social and entertainment reasons.

According to Global Newswire, there has been an increase in betting activity among Gen Xers, with a notable rise in Q4 2024. This uptick is part of broader generational shifts in gambling engagement, where Gen X and Baby Boomers have shown increased participation. 

Emerging tech and wider accessibility

One major reason behind the surge in younger participants is the rise of user-friendly services that remove complex hurdles. Cloud-based gaming, for instance, allows people to enjoy titles without spending big on fancy equipment.

This shift has broadened the reach of games that once required costly hardware. According to this gaming market outlook, mobile titles command nearly half of the global gaming market share these days, which shows just how convenient it is to tap and play. As connectivity keeps improving, the gap between casual phone-based play and advanced console experiences is shrinking.

While older gamers might be content with puzzle apps, younger folks see their phones as a gateway to anything from racing tournaments to role-playing epics. This broad platform reach is one reason so many age brackets can coexist in the same hobby.

Personalization for multi generations

Personalization tools help match each user with suitable titles. According to this overview, advanced algorithms can suggest specific games based on a player’s interests, which is a big hit among Millennials and Adult Gen Z. Meanwhile, Baby Boomers and Gen X benefit from curated recommendations that steer them toward simpler or more laid-back experiences.

Technological shifts also affect how marketers handle search engine strategies for reaching these different demographics. Some SEO practices stay consistent—like producing clear, accurate content—while others adapt to new user habits.

Adult Gen Z and Millennials often do more research on various sites or watch content creators for tips, so companies aiming at Gen Z might adjust keywords or topics accordingly. In contrast, older groups may only browse a handful of trusted sources when looking for new games or promotions, so the marketing tone might be more straightforward for them.

Conclusion

From casual puzzle fans to thrill-seeking esports enthusiasts, iGaming has something for everybody. Whether someone is aiming to unwind with a few puzzle matches or jump into a large-scale tournament, the options keep growing.

Companies will likely continue tailoring offers to match different preferences, using data insights and advanced personalization to find the right fit. The result is a diverse hobby that appeals to those who remember the early days of mobile phones, as well as those who can’t wait to try the newest headset or watch a streaming star compete.

Each generation adds its own perspective, shaping a broader iGaming environment where anyone can feel at home, as long as they find the games, features, or betting angles they love most.

19th Mar, 2025
Simon Colmenares