London Affiliate Conference 2012 Preview
Shona ODonnell from iGaming Business gives us a preview of the London Affiliate Conference 2012.
In twitter fashion of 140 characters or less, how big will LAC be this year?
LAC2012 is going to be the best yet, record numbers of delegates, amazing give aways & parties, + our new funday & the iGBAffiliate Awards
What are the hot topics going into this conference and in 2012 in general?
I think that this year’s hot topics will be Newly regulated markets, opportunities in Asia markets and the ever changing situation in the US.
I also think Mobile will continue to grow and evolve and it will be interesting to see how this fits into affiliate marketing strategies.
These are all areas that are covered in the conference schedule,
And as ever SEO features heavily as these sessions are always standing room only.
What improvements have been made to this conference compared to previous conferences including last years' London Affiliate Conference?
This year we are starting a day earlier and have organised a networking fun day on Wednesday 25th, we have exclusively hired the King Pin Suite at Bloomsbury Bowl and we’ll be running speed networking and bowling tournaments, not to mention the massive karaoke room, table football and poll on offer.
For the first time at LAC we’ll be offering breakfast on both days, which has been sponsored by BrightShare.
It’s a perfect way to start the day and so that is a great reason to get to the venue early, making sure you make the most of your time at the event.
As ever we’ll have great conference session covering everything that is happening in the industry, the iGaming Series of Poker, a free bar in the afternoon during the igloo and great parties every night.
Aside from the big 4 in online gambling of casino, poker, bingo and sports, what other types of gambling programs are you seeing more of attend the conferences?
We are starting to see more interest in Financial Betting and we have some new exhibitors in this area.
I am really excited to let you in on a new addition to the iGaming Super Show, which is a zone and conference dedicated to this growing area.
Send us an email to ask a question, to meet the Gaffg team in London or about affiliate coaching.
The growth and development of global Affiliate conferences
The London Affiliate Conference is not the only major event where all the affiliates, gambling operators and investors are able to get together and enjoy a great time while discussing business ideas.
These amazing rendezvouses have been taking place all over the largest cities across the whole world.
The London Affiliate Conference is certainly one of the most popular and acclaimed gatherings, amassing a huge number of members of the iGaming industry in a single space over the course of a couple of days.
These great and fun gatherings have suffered multiple changes in their structure and organization over the past few years. The biggest changes have been motivated by the increase of professionals in the field.
A few years ago, the gatherings took place in small venues where only a decent amount of attendees were able to get together and discuss different points of view and ideas on the future of the iGaming industry.
Nowadays, the situation is completely different. The iGaming industry has grown massively and thus, these special conferences have started to draw more attention across the globe.
Thanks to this eye-catching growth, the conferences have turned into well-organized events where there is a lot to talk about and enjoy from.
The conferences are no longer spaces where the attendees discuss business ideas only, the affiliates, the delegates and the investor can now enjoy lots of diverse activities as well.
Other major Affiliate conferences that take place worldwide
As it was mentioned earlier, the London Affiliate Conference is not the only big event available for the affiliates of the iGaming industry. There are others that are equally or even more relevant, some of those are:
- Affiliate World Conferences
- Affiliate Summit
- MAC Affiliate Conferences
- DMIEXPO
- TES Affiliate Conference
- MWC
Each one of these mentioned affiliate events are organized from beginning to end with the intention of providing the webmasters and the whole iGaming industry with top-notch gatherings where strong networks can be built in a short period of time.
It is also worth mentioning that as the iGaming industry keeps on evolving and growing, new conferences and events will start emerging and stealing the limelight from many other major events that occur throughout the whole world.
The importance of the affiliate conferences
The relevance of the affiliate conferences and any of the other iGaming events that take place on a yearly basis resides on the fact that all the attendees have the chance to build a reliable network in a short amount of time.
According to the most experienced affiliate managers and iGaming experts, the most important asset that any member of the iGaming industry can have is a strong and trustworthy network of partners and customers.
With that being said, it does not come off as a surprise that all the largest affiliate marketing companies and online gambling brands make their biggest efforts to attend these conferences and social gatherings.
As a matter of fact, many influential brands within the iGaming industry have claimed to make their best deals during these interesting and compelling conferences.