Spilleren Affiliates rebrands to Balder Affiliates, previous debts not paid
Spilleren Affiliates have rebranded and become Balder Affiliates. The program claims the takeover of the company happened on April 1st, 2018 where the new program won't pay out debts prior to this date.
A quote from an unnamed representative of the affiliate program responded to our question about previous debts to affiliates:
Since Balder Affiliates has taken over the management of the websites as well as the affiliates program from the 1st of April, the commission will be paid from the 1st of April from our side.
We do understand the situation that was created, but we are not responsible for the commission before the mentioned date.
But we can assure you, that all the payments starting from the 1st of April will be paid without any delays. Also, we can discuss new deals and promotions. This will help to create better connection between us.
At the time of writing this article, the Spilleren casino website was in a constant state of loading. Affiliates might want to be cautious in working with this program.
Disappointment for the registered affiliates
For all the affiliates registered on Spilleren Affiliates, the rebranding of the platform does not help the cause in any way. Sadly for them, the statement provided by the representative has left the affiliates even more disappointed than before, knowing that all of their previous commissions are forever lost.
For many affiliates, the lost commissions represented their monthly earnings, most likely a payout that they needed to make their ends meet and get through with all their debts.
It is a disappointing, frustrating and shameless act from Spilleren Affiliates to be selling off the brand before taking care of their mistakes and miscues.
The struggle against a horrible reputation
The new owners, who are now operating the brand Balder Affiliates, certainly do not have an easy task ahead of them. Spilleren Affiliates was left with no good reputation at all, and as everyone that is part of a marketing brand knows, having a bad reputation on this market is one of the worst things that can happen to a company.
As a matter of fact, the number of active affiliates on the platform is incredibly low, since most of them are waiting for the affiliate program to show that it has truly changed for the better.
On the other hand, many affiliates consider it to be a bad idea to be part of the new Balder Affiliates, so they made the decision of registering and working on other certified affiliate programs.
From what it has been seen at the moment, Balder Affiliates has all the odds against it and only a great amount of responsibility, dedication and professionalism could change its fate.
The new brand is full of hope
According to several Balder Affiliates insiders, the new executives consider the brand to be a true jewel that was managed by the wrong hands.
According to them, the new owners bought the brand in the hopes of making a name for themselves with the new name and image. Through them, the office is hoping to show that the brand is completely different now, and it is set to become a total success in a short period of time.
As of this moment, Balder Affiliates is working nonstop on their business strategies so that the brand can receive a high number of new webmasters in the near future.
In addition to that, the new brand is also looking for new partnerships and deals that could help it find the boost and push that it needs to get back in the game as quickly as it is possible.
The cause of the debts
As the news of rebranding to Balder Affiliates was announced, the speculation about the possible reasons why Spilleren Affiliates had some many debts turned into one of the hottest topics on the industry.
The iGaming industry is extremely competitive, and many operators do not last long within it, so there are a million possibilities as to why this affiliate program ended up having such scandalous debts.
The real reasons behind them will never be unveiled, so it is advised to focus on the new brand what it can offer to the affiliates from now on.