One of the most influential companies regarding Affiliate Marketing, Gambling.com Group, has now been approved to offer its services in two more states within the US.
KAX Media America, the US subsidiary of Gambling.com Group, has received licensing approval to offer affiliate marketing services to licensed operators in the state of Tennessee.
The approval, granted by Sports Wagering Committee of the Tennessee Education Lottery Corporation’s board of directors, is effective immediately and initially valid for three years. Additionally, the group now has the ability to operate in Illinois.
Vice President of gambling.com Group’s US Business, Max Bichel, commented: “The group’s latest approvals, expanding into new states, mark yet another milestone in our US strategy. We are excited to begin offering our services in Tennessee, which has the potential to be a leader in mobile sports betting.
“Illinois represents the sheer scale the US market offers the gaming industry. With more than 12 million people and a fervent Chicago sports fan base, the Prairie State will prove to be a significant battleground for the entire sports betting ecosystem”
In Illinois, meanwhile, its license will allow the business to provide consumers with reviews of online sports betting operators via its flagship Gambling.com website and US-focused Bookies.com.
Bookies.com offers sports bettors across the US odds, scores and stats as well as news and picks from a team of US betting experts, handicappers and veteran US sports writers.
